5. Activate strategy

Once the strategies are defined as a goal, activate the strategies that you want to launch when the Goal is taken LIVE.

Click on the draft icon.

Select Activate and you are all set!

As the strategy activates, you will receive an email if there is any additional information required. One such example is creatives for Facebook.

Once you respond to the email, the operations team will add the creatives to the strategy.

Updated on May 2, 2018

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